We confidently deliver stunning rings of otherworldly quality to each of our clients. But what truly distinguishes us is our commitment to these three principles:
Purchasing a custom ring involves a host of considerations—it can be overwhelming! We accompany you from start to finish: developing a relationship of trust, anticipating questions, clarifying doubts, and guiding choices based on our years of experience.
Our uncommon position as a diamond and gem importer, ring manufacturer, and retail jeweler gives us knowledge of every corner of the jewelry industry, as well as privileged access to the world’s best gems. Direct, personal contact with you ensures that we make suitable decisions for your ring, within your budget. In short, we will create the highest-quality, most dazzling ring possible for you at a fraction of the price of other high-end jewelers.
We’re devoted to transparency, integrity, and social responsibility at each level of our operation. All our diamond and other gemstones are ethically sourced, and our metals are mined and processed for minimal environmental impact. Each of our rings is made by trusted metalsmiths in Los Angeles, California.